3 Simple Rules for Capturing the Attention of Tech Recruits
Here’s a system that you can try in order to get qualified technicians in your door and then in your bays.
Is Your Technology Costing You Opportunity?
You now have more tools to provide every single customer with a higher level of service — whether it be in sales, F&I, service, parts or your collision center. This, in return, will produce more sales, increased profits and a customer who will want to come back for all of their automotive needs.
Change or Die — Is It For Real?
The auto industry is riddled with people talking about change and how if you don’t change, you will die. That may be a little dramatic, but there are some really good reasons to try new ideas and techniques if you want different results in your dealerships.
Podcast: Software – Ahead or Behind Competitors
Morry Patoka, executive vice president and COO of Vicimus, joins us to discuss how software can put dealers ahead of or behind their competitors.
How to Grow Service Revenue
Creating processes and marketing programs that focus on the relationship, rather than the here and now, is a critical part of any service growth plan.
Vero, LLC Launches New Service Retention and F&I Remarketing Technology
New push-marketing mobile technology enables auto retailers to retain service customers, effectively remarket VSCs and other F&I products, and engage customers like never before through their phones.
Making a Great First Impression with Video
To create a compelling video message, you must focus on what your customers want and need. They want a sales representative they trust who will guide them through the sales process.
Sales Tips for Email Marketing
You’ve captured my attention, made me stop browsing my emails and I think I’m interested in the cars you’re selling. Now what? Is it time sensitive? Do I need to download something? Make an appointment? Tell me plain and simple what to do next.
Are Your Customers Keeping Their Appointment?
“On average, when your BDC rep closes an appointment, it takes up to five touches to get that person to show up at the dealership. These efforts include text messages, emails and additional reminder calls.”
