NADA Super Session: Diversity in Auto Retail
NADA will bring together a diverse group of next-generation automotive retailers to get their take on a variety of topics that impact the industry today.
Diversity and Inclusion: Making Sure Every Team Member Feels Part of the Whole, Part 2
Dealerships with a diverse staff can offer service to their customers unlike any other. Bringing different people together to work on the same team, however, can provide challenges to leaders. With this round of the Dealer Panel, we’ve asked our experts how they work to keep everyone satisfied and pulling in the same direction.
Emerging Frontrunner: The Power of Video
Armed with this knowledge, it’s time to take a look at your dealership’s video strategy. How does it fit into your greater comprehensive marketing approach? Are you leveraging this channel to its full potential right now and giving yourself a foundation to build on in the near future?
Diversity and Inclusion: Building a Diverse Team for Today’s Marketplace
The auto sales industry has long struggled with the issue of diversity. While many dealerships have taken steps to be more inclusive in hiring and training, it can be an intimidating world to step into for women, minorities and others not classically included in the “average” dealership setting.