digital marketing Archives - Page 4 of 5 - AutoSuccessOnline
Podcast: Digital Marketing and Trust

Sean Stapleton, the CEO and co-founder of Dealer Teamwork, joins us to discuss digital marketing and the importance of digital trust.

Podcast: Winning at Digital Marketing

Alexandra Patty, director of marketing for Dealer Teamwork, joins us to discuss how dealers can win at digital marketing.

5 Steps for Small Dealers to Compete with Online Ads

It’s hard and scary, but you’re not alone. Online advertising can be a full-time job on its own (in fact, it is!). It’s only normal to feel overwhelmed by the amount of work and choices involved.

Dealer Demand for AI-Powered Marketing Solutions Helps Outsell Drive Strong Revenue Growth

Direct revenue growth for the first half of 2018 grew 43 percent over the same period last year, and the average deal size during the first half of 2018 was 36 percent higher than it was for 2017.

Winning Internally: How to Implement Digital Marketing in the Dealership

It is 9:15 a.m. and you’ve glanced down at the Caller ID for the 12th time this morning. Checking your voicemail reveals an influx of digital vendors have been leaving messages in the last few weeks.

FIXED OPS DIGITAL Joins CDK Global Partner Program

Using proven strategies, Fixed Ops Digital gives their dealer partners an edge against direct competitors and national third parties when it comes to finding and winning service business in their market.

DealerDNA Client Keeps Customers Online Longer with Transparent Vehicle Pricing

The dealer group turned to leading-edge technology provided by DealerDNA, which helped them create custom pricing rules for every car in inventory down to the trim level.

Will Facebook’s Data Breach Affect Dealerships’ Digital Marketing Strategies?

If the news reports surrounding the Facebook data breach have not yet entered your living room, then it’s time to discuss a very real problem.

Podcast: Traditional Versus Digital Marketing

Troy Spring joins us to discuss traditional versus digital marketing and what might work best for your dealership.

F&I Solution Section: Target Marketing: The Key to Expense Reduction

I recently was working with a pretty sizable dealer group in the Northeast and we were examining the group’s advertising expenses and overall profitability.

Traditional vs. Digital Marketing in 2018

Dealers that have a well balanced diet of traditional media, sprinkling in direct mail too, and a solid digital offering are the dealers seeing the best results.

What Do Metallica, Miles Davis and Maroon 5 Have in Common?

Everyone seems to want a clear picture of what’s going on, and why shouldn’t we? We deserve a clear view on the success and failure of the dollars that we are committing to digital advertising — all advertising for that matter.