digital marketing Archives - Page 3 of 5 - AutoSuccessOnline
How You Can Maximize Your Ad Dollars Through a New Digital Approach

Why are you spending so much money on digital advertising? Here’s how you can increase your return without spending a dollar more on marketing.

TapClassifieds Announces a New Virtual Assistant CarBo to Help Car Dealers Better Serve Shoppers

Car shoppers will not wait hours to get a response to a chat message – they want immediate feedback. They expect timely responses from dealerships to stay engaged.

fusionZONE Automotive Forms New Dealer Advisory Council

The advisory council will have quarterly calls and an annual off-site meeting. It is made up of a solid mix of dealer groups and single point dealers from a variety of brand franchises, which helps provide a perspective from users at many different levels.

Driving Change

Looking for a new marketing partner? Find one that educates dealers on how to best serve their clients online; and personalize their digital strategy while staying flexible and available to the dealer.

DealerSocket Debuts New Enhancements and Innovations Across Platform

The new enhancements are the result of significant investments the company has made over the last year in its software, which includes CRM, equity mining, digital marketing, websites and digital marketing, inventory management, and its independent-geared dealer management system.

Mobile Dealer Announces Strong Digital Customer Growth with Wins Across Dealership Groups

Mobile Dealer helps dealership groups to enhance their digital strategy as today’s consumers demand a mobile experience when they research, purchase and engage with their preferred dealerships.

Digital Retailing is Going Electric: Dealer Inspire Debuts the Latest Solutions for Automotive Dealers

The newest version of Online Shopper offers omnichannel solution to bridge the gap between the digital and in-store shopping experience, offering consumers the ability to compare multiple vehicles side-by-side and pick up where they left off in the dealership.

Dealer.com Launches New Capabilities to Help Dealers Personalize Digital Marketing and Car-Buying Experience at NADA 2019

The new solutions being launched help dealers deliver a more complete and connected digital storefront, with personalized experiences that reach and engage customers at every step of the shopping process while providing improved flexibility, customization and Managed Services options.

What’s Your Customer Data Worth?

Your database is more than a receptacle for customer records. It’s a strategic asset that can be used to identify and communicate directly with the most valuable customers in your PMA, which in turn will significantly boost your gross revenue and profits.

Did Video Really Kill the Radio Star?

Dealerships need to take advantage of radio’s capability to interact with a mass audience and deliver messages in a personal way.

Podcast: Improving Lead Generation

James Klaus, vice president of sales for Dealer Teamwork, joins us to discuss processes and tactics dealers can use to improve their lead generation.

Affinitiv Completes Acquisition of Caldwell & Kerr Enterprises to Create a Full-Service Automotive Marketing Platform

Strategic partnership enhances digital capabilities for combined customer base.