5 Tips for an Effective, Connected TV Marketing Strategy
Fragmentation among coveted in-market shoppers is causing marketers to re-think how they should connect with car buyers.

AutoLeadStar Welcomes Auto Tech Veteran Mike Colacchio as Vice President of Sales
He understands that decisions for big ticket items like vehicles will increasingly be decided online by consumers before they even step foot in the showroom
Dealer.com’s Latest Updates Personalize Dealership Marketing to Every Shopper
Dealer.com is constantly focusing on total user experience, with technologies and tools that give their clients an advantage in a very competitive automotive retail landscape.
Dealer.com Debuts Digital Marketing Solutions at NADA 2021
At the 2021 virtual NADA show, Dealer.com is unveiling new innovations to help dealerships, with its end-to-end digital marketing solution.

Dealer.com’s New SRP Experience Boosts Inventory Search Efficiency
The new search results page enhancements help shoppers find the right vehicle faster by guiding them to the critical inventory information they need.
Dealer.com and Cartender Introduce New Digital Video Advertising Services to Dealers
With this enhanced technology, Dealer.com provides the details that dealerships want to highlight, such as their incentives, vehicle imagery and branding. Cartender will then take that information and transform it into compelling video templates.

Dealer.com Improves Car-Buying Experience for Customers Through Premier Digital Storefront Solution
The solution increases transparency and improves trust between the dealer and customer to ultimately drive engagement, deliver stronger leads and increase sales.

Dealer.com Selects AudioEye as Web Accessibility Partner
Dealer.com is offering the AudioEye Ally Managed Service Solution to all dealers and dealer groups within its portfolio, to ensure equal access for all and mitigate legal compliance risk.

Dealer.com Launches New Capabilities to Help Dealers Personalize Digital Marketing and Car-Buying Experience at NADA 2019
The new solutions being launched help dealers deliver a more complete and connected digital storefront, with personalized experiences that reach and engage customers at every step of the shopping process while providing improved flexibility, customization and Managed Services options.
