Unlocking the Value of Your Data. Don’t Let it Go to Waste.
Explore expert Bobby Gaudreau’s insights on overcoming data challenges in auto dealerships, focusing on CRM and DMS optimization for marketing success.
Dealer eProcess Unveils 6 Website Personalization Features at NADA 2024
Dealer eProcess invites NADA attendees to visit their booth (#4301W) for live demonstrations and in-depth discussions about these new features.
Gubagoo Unveils Prototype Customer Data Platform at NADA 2024
The Gubagoo CDP unifies customer information across dealer systems to give visibility into customer behavior at every touchpoint.
Your Data Doesn’t Stink; It’s Trapped
By unifying data by collecting it from different sources, a CDP provides a comprehensive view of each customer’s preferences, behaviors and purchase history, creating accurate customer profiles.
Executive Spotlight with Phil Aimé of Drivonic
Brian and Phil discuss how dealers can use data to better market to and connect with consumers in a more meaningful way.
How to Identify & Target High-Intention Customers with a Customer Data Platform, Part 2
It’s no longer enough just to have data in a neat place. It’s about using that data to drive engagement and to provide those right experiences every single time.
How to Identify & Target High-Intention Customers with a Customer Data Platform, Part 1
Improve your dealership’s customer experience and keep customers engaged.
