Byron McDuffee Archives - AutoSuccessOnline
DealerSocket Hires Automotive Software Veteran Byron McDuffee

McDuffee brings more than two decades of auto industry innovation and helping dealers leverage data and digital technologies in their sales, marketing and service strategies.

Latest Target-Marketing Resources Can Improve Effectiveness of Holiday Incentives

With the right strategies in place, dealers can better leverage today’s advanced target-marketing resources to make the most of their holiday offers.

COVID-19 Online Car Shopping: Drive to Digital Forces More Focus on Synthetic Identity Fraud Solutions

Dealers and lenders are now looking for solutions to help fight back and keep up with the sophistication of these fraudsters.