Podcast: Industry Insider Tips from Hawkins Chevrolet
Tom Hawkins, dealer principal of Hawkins Chevrolet, discusses best practices he has implemented at his rural dealership.
3M Tech Talk: Best Practices for Adhesive Application
Some OEMs are very specific about which adhesive to use and the exact locations on the panel it should be applied to.
ENG Announces 4th Edition Automotive Warranty Management Conference
The conference will provide attendees with immediate implementable warranty program strategies that drive customer satisfaction and continuous improvement and offers an invaluable opportunity to share best practices, challenges and solutions for collaboration amongst the warranty value chain.
‘How-To’ Text for Transforming Recon into a Profit Center Will be Available from Rapid Recon at NADA 2019
Rapid Recon’s benchmarks and best practices help GMs, used car managers and service managers fine-tune their reconditioning methods and efficiency to achieve faster time to market that retains vehicle gross.
How to Hold Successful Meetings with Your Staff
These best practices should help you instantly elevate your game and help keep your employees interested — and dare I say — excited, for your next meeting.
Podcast: F&I Practices to Reduce Profit Leaks
Becky Chernek, founder of Chernek Consulting, joins us to discuss if dealers’ F&I practices are leaving them vulnerable to profit leaks.
Hireology and NADA Announce Strategic Relationship to Create Human Capital Management 20-Groups
This new relationship will enable Hireology and NADA to provide human capital management education and training to NADA members.
Google Machine Learning Was the Talk at Google Marketing Live
Learning about exciting new products and features that Google will be releasing in the next year, such as Responsive Search Ads and new YouTube advertising formats.
Dealertrack Unveils the 2018 Compliance Guide
The Compliance Guide is designed to highlight what is ahead for dealers in 2018 and provide tips for managing compliance with confidence, geared towards establishing a culture of compliance, enhancing data security and maintaining customer transparency.
Five Steps to Improving Video
Use videos to display the automobiles being sold in new locations, away from the dealership and buildings associated with all the negative aspects of buying a car.
Podcast: Leadership and Decisions
On a special leadership episode of AutoSuccess: The Podcast, we’ve returned to past guest to ask them about the most important decisions they face daily as leaders in their company.
Four Surefire Ways to Optimize Your VDPs for Maximum Engagement
The aim of many marketing efforts is to drive qualified buyers to your dealership’s Vehicle Detail Pages (VDP). However, this is only half the battle.