Cox Automotive Mobility Group white paper highlights how dealers can complement existing business with new mobility services to ensure success in transportation future.
Atlanta, GA – The Cox Automotive Mobility Group white paper entitled Ready or Not, Mobility Is Transforming the Automotive Industry shares industry-leading research and insights on how dealers can capitalize on a variety of new mobility services, such as vehicle subscriptions, providing an avenue to expand and diversify recurring revenue sources at their dealership.
The authoritative white paper covers a variety of topics related to the impact new mobility services growth will have on vehicle ownership and the changing role of the dealership. The detailed paper incorporates extensive consumer and dealer research from Clutch Technologies and the three-part 2018 Cox Automotive Evolution of Mobility Study series.
The following themes are featured in the Cox Automotive Mobility white paper:
- Embracing the Change: If You Don’t, Someone Else Will
- What is Mobility as an Automotive Service?
- Personal Car Ownership isn’t Going Away But …
- The Role of the Dealership: A Retrospective and a Forecast
- Personalization is Spreading to the Automotive Industry
- Why Car Subscription is the Way of the Future for Dealerships
- Car Subscription is Much More than Multi-Vehicle Programs
- Dipping Your Toe into Mobility Services Instead of Diving Headfirst into the Deep End
- How to Ease Your Dealership into the New Mobility Services
Supported by proven best practices from vehicle subscription and mobility services software leader Clutch Technologies, the report also concurrently serves as a mobility guide for dealers. The document includes the simple steps dealerships can implement to add easy-to-integrate subscription-based services, such as Single Vehicle Subscription, Vehicle On-Demand, and Service Pickup & Delivery, without disrupting their existing business operations. According to the report, these flexible transportation models offer more convenience and experiences for the customer while simultaneously building loyalty and profitability for the dealer through fleet optimization.
“Much like other industries, the cultural shift in automotive is moving from traditional ownership to mobility models delivering on-demand access, such as vehicle subscriptions,” said Adam Carley, vice president of Product and Marketing for Clutch Technologies. “This paper provides the tools for dealers to proactively address consumer expectations with the mobility alternatives that best satisfy their changing transportation preferences.”
The Cox Automotive Mobility white paper is available for download at https://www.coxautoinc.com/learning-center/transportation-mobility-white-paper/.