Quantum5 Acquires Marcom Results Group, Helping Dealers Ditch the Scripts with Successful Phone Conversion Skills - AutoSuccessOnline
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Quantum5 Acquires Marcom Results Group, Helping Dealers Ditch the Scripts with Successful Phone Conversion Skills

The addition of MRG’s industry experience coaching, and scoring of sales and service calls will allow clients to experience other data and ROI driven training. By encouraging dealer personnel to “ditch the scripts”, and instead follow a guided process that enables the person taking the call to be themselves, MRG has consistently produced outstanding ROI for their dealership clients.

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“The addition of MRG’s team and expertise alongside the Quantum5 family fits perfectly with the heart of what we’re trying to accomplish, bringing the human element back to dealership sales and service for top line results,” said David O’Brien, co-founder of Quantum5.  “We look forward to taking the great work that the MRG team currently provides with scoring and coaching of calls and converting those opportunities into behavior change and bringing it to a larger audience of dealers that wants ROI on their phone traffic.”

One of the first things dealerships will benefit from is call measurement that includes technology and humans who put their ear to calls. Clients who use call recording services well know the dangers of only trusting the AI transcription of calls but with Marcom’s human ears and one on one coaching of the sales and service team dealers can count on improvements. “What has caused us to be successful for our dealers has been our interactive training, consistent coaching, and real human connection to the people in the dealerships. Having MRG be acquired by – Quantum5 and its people-first approach couldn’t be a better match and couldn’t bring a better future for our loyal dealerships,” says Grady Flowers, president of MRG.


Grady and the entire MRG team are staying in place to continue their mission alongside – Quantum5. Along with the current team, Sarah Vantine, VP of Quantum5, will be a bridge with MRG to elevate the client experience even further.

Marcom Results Group and their comprehensive coaching packages for improving phone results will be a welcome addition to the – Quantum5 team, for more information, visit fixtheresults.com

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