Podium Added as Trusted Reputation Management Partner to FordDirect's Social Media & Reputation Management Product - AutoSuccessOnline

Podium Added as Trusted Reputation Management Partner to FordDirect’s Social Media & Reputation Management Product

Ford and Lincoln Dealers now have more choice with additional tools and technology to enhance their online presence and reputation

 FordDirect, a joint venture between Ford Motor Company and its franchised Dealers, has added Podium, a trusted market leader in reputation management, to its Social Media & Reputation Management product. Now, Ford and Lincoln Dealers have the additional option to access Podium’s tools from the Social Media & Reputation Management platform to strengthen the most vital aspects of their online presence and differentiate themselves from their competition.

“We have listened to our Ford and Lincoln Dealer customers, and they continue to tell us they want choice in their providers across solutions,” said Matt VanDyke, chief executive officer of FordDirect. “Podium offers a wealth of reputation management experience that we are confident will help our Dealers be their best. With this added offering to our platform, Dealers can continue to trust the support they receive as they build and maintain their online presence.”

In this partnership, Podium offers Ford and Lincoln Dealers another premium solution to actively optimize their reputation online for their various rooftops. Podium also makes it easy for Dealers to proactively and seamlessly interact with all their customer reviews to maintain their online reputation and communicate with their customers. With Podium, Dealers will have the option to unify their digital communication to both automate responses to their reviews and generate high-quality customer feedback, as well as maximize lead opportunities from their customer reviews. 

“This partnership with FordDirect will directly support Ford and Lincoln dealerships with the capabilities to not only garner more reviews but also to automate their reviews management,” said Brad Jenson, executive vice president of business development at Podium. “This integration allows Dealers to respond to all reviews in a seamless way as they make sure to care for all of their customers, particularly as many are facing inventory shortages and challenges due to the pandemic.” 

Ford and Lincoln Dealers can learn more by contacting their FordDirect Dealer Engagement Team member or visiting the FordDirect Dealer Center.

You May Also Like

Edmunds Report Reveals Shrinking Selection, Fewer Affordable Options for Shoppers in the Used Vehicle Market

Used vehicle prices have slightly cooled from all-time highs, but a number of headwinds continue to create unfavorable buying conditions in the used market for consumers.

Analysts say used market offers compelling value compared to new, but price-sensitive or pickier consumers might not find what they're looking for

Used vehicle prices have slightly cooled from all-time highs, but a number of headwinds continue to create unfavorable buying conditions in the used market for consumers. According to the Q1 2023 Used Vehicle Report released by the car shopping experts at Edmunds, and the data collected by Edmunds' analysts:

Dominion DMS Integrates with ProMax

Dominion DMS announces integration with ProMax to give dealers various options to increase efficiency and profitability.

Team Velocity Announced As Newest Genesis Certified Website Provider

Team Velocity has announced a strategic partnership with Genesis as the manufacturer’s newest website provider.

Rapid Recon Bridging Broadens Group Dealerships’ ‘Economies of Scale’

Bridging “brings new economies of scale” to group enterprises managing and operating multiple car dealerships, said John Canales, Senior Vice President of Sales for reconditioning software and services company Rapid Recon.

One View Hires Industry Veteran Jeff Lippold as VP of Sales

One View announced the appointment of Jeff Lippold as the company’s new Vice President of Sales.

Other Posts

Announcing the 2023 AutoSuccess Women at the Wheel Honors

The third-annual awards program honors women from across the automotive industry.

Ed Morse Automotive Group Acquires Chevrolet Dealership in California, Missouri

The Ed Morse Automotive Group announced that it has acquired Putnam Chevrolet in California, Missouri.

Space Auto Launches Game-Changing New CRM Software With AI Responses for Auto Dealerships

Space Auto announces the launch of the first-ever centralized CRM technology for retail automotive.

Nominations Open for TechForce’s 2023 Techs Rock Awards

Five professional technicians will be recognized nationally for outstanding contributions as role models in their shops and communities