Kevin LeSage influences product development as well as sales and marketing strategy at Autotrader. Kevin began his career launching SEO and advertising for Dealer.com and then transitioned into an account manager role, where he oversaw dealers’ online strategy success. Kevin went on to sales, where he finished in the top 3% across Cox Automotive, helping customize digital strategies for dealers across the U.S. Next, he managed the analytics product for Cox Automotive, before moving to Autotrader to focus on digital marketing strategy.
Kevin LeSage, Director of Digital Marketing for Autotrader, joins us to discuss bringing the showroom to the customer in the age of the coronavirus. www.autotrader.com