Getting Ready for the Storm: Preparing Your Dealership for Potential Disaster, Part 1
This year, in the space of two weeks, two major hurricanes struck the United States — the first time in recorded history that the country has been hit with storms of such intensity in the same hurricane season. In late August, Harvey hit the Houston area leaving major floods all along — and well past
Dealertrack DMS Announces First-Ever DMS Edge Event Series
Dealertrack DMS, a Cox Automotive brand, will host DMS Edge, its first annual user event series from September 19-22, 2017 that brings on-demand training and dealership management systems (DMS) best practices right to the dealer online.
Organic Traffic is Misunderstood By Auto Dealers
When automotive marketing professionals invest the time to configure Google Analytics (GA) properly, new insights can be obtained into their marketing strategy. Data analysis can inspire new strategies to increase showroom traffic and profits. When marketing managers look at all the channels that are producing conversions and highly engaged traffic on their dealership Website, reports often
What Does Your Service Department Say About Your Dealership?
Is your service department as clean and well organized as your showroom? Would you like a live feed of your service department as the header on your homepage?
Diversity and Inclusion: Making Sure Every Team Member Feels Part of the Whole, Part 2
Dealerships with a diverse staff can offer service to their customers unlike any other. Bringing different people together to work on the same team, however, can provide challenges to leaders. With this round of the Dealer Panel, we’ve asked our experts how they work to keep everyone satisfied and pulling in the same direction.
Up In a Down Market: Finding New Ways to Serve the Customer, Part 2
In this series of our Dealer Panel, we’re asking our panel how they prepare for a potentially cooling market, and how they are working to maintain their forward motion.
Evolving Automotive Technology: What’s Next, Part 3
For the final section of our look at the evolving automotive landscape, we’ve asked our Dealer Panel what’s surprised them, and what they see coming down the road.
Evolving Automotive Technology: Consumer Desires and Demands, Part 1
For the next few entries in our Dealer Panel series, we’ve asked our panel how they deal with the changing pace of automotive technology and consumer demands.
WarrCloud Study: Cost of Processing Auto Warranty Claims Increases by 28%
The study examined current practices surrounding warranty claims, human resource allocations, and the mechanisms of tracking and streamlining service department costs.
Inventory Challenges Maximize Used Cars’ Resale Value
Recent Cars.com Surveys Conclude: In Current Seller’s Market, Most Vehicle Trade-In Payouts Exceed Expectations by Thousands of Dollars for Consumers.