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automotiveMastermind and Orbee Partner to Accelerate the Adoption of Customer Data Platform Technology Across the Automotive Industry

automotiveMastermind (aM) has announced a strategic partnership with Orbee, a leading provider of customer experience middleware for dealerships.

ActivEngage Reveals New Addition to Messaging Service, MyDrive Experience

Enhanced vehicle video content shared in the live chat tool on-demand empowers customers to test drive vehicles from anywhere.

Go Home Google, You’re Drunk!

If a dealership sends mixed signals to Google, the negative impact on the dealer’s bottom line could be monumental.

CarNow, VINCUE Announce Strategic Partnership To Revolutionize Vehicle Buying Experience

CarNow and VINCUE announced a new, long-term partnership that will significantly impact the automotive industry.

J.D. Power Launches Online Ordering for the New-Vehicle Sales Channel  

J.D. Power announced its launch of J.D. Power Online Ordering, a product designed to reduce the friction of completing a new-vehicle transaction online.

Cox Automotive’s Car Buyer Journey Study Shows Growing Frustration with Car Buying Process

After peaking in 2020, satisfaction with vehicle buying drops for the second straight year in 2022.

CARS Brings Solutions to Industry’s Top Pain Points, Improving Profitability, Efficiency and Customer Experience

CARS Connected Platform Arms Retailers to Efficiently and Profitably Elevate the Retail Experience

DealerPeak Peak Insight Report Shows Changing Buyer Behaviors Affecting Conversion

DealerPeak has released the third quarter findings from their Peak Insight Report.

The End is NOT Nigh

Car buyers abandon digital tools when the process gets too complex — easy-to-use ecommerce capabilities are essential.

Is the Sky Falling, Chicken Little?

Don’t let anyone fool you into settling for mediocrity in the showroom or online.