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The Missing Piece

From search to signature, the customer experience at Paragon Honda and Paragon Acura is personalized and seamless.

Going Virtual

Digital retailing is crucial if dealerships want to continue to successfully communicate with customers and complete sales, but digital retailing by itself won’t do the job. Today, a fully integrated virtual customer experience is critical to a dealership’s success.

Paycheck Protection Planner Portal Launched to Help Businesses Navigate, Secure Coronavirus Stimulus Loans

The planner was created by American business owners who want to help small businesses get funding faster to save jobs.

Top 10 Companies to Watch in 2020

Looking to identify innovative businesses that break the mold? Check out the Top 10 Companies to Watch in 2020.

Just Text Me

Text is now the preferred method of communications for U.S. adults. It has a 99% open rate compared to email’s 20% (at best), making it a far more effective form of communication. However, most dealerships’ websites still have countless clever — and annoying — ways to attempt to get a consumer to fill out a lead form.

The Top Ten Companies to Watch in 2019

10 Innovative Digital and Technology Companies That Help Dealers Maximize Profits On and Off the Lot — These companies are leading the industry and are helping achieve measurable results for some of the most demanding and successful dealerships, associations and OEMs in the industry.

Fourth-Generation Family Dealership Cultivates Sales & Service

Agricultural communities don’t usually lend themselves to successful automotive dealerships due to the low drive-by traffic, but one dealership has plowed through the competition of massive auto malls and made a distinct name for itself in the Golden State.

Freedom Auto Group – Improving Lives, Helping Customers

Most customers don’t arrive at a car dealership thinking their life will be improved during the process of buying a vehicle. But at Freedom Auto Group in Pennsylvania, that’s exactly what the owners seek for their customers — life improvement.

The Future of Fixed Ops: DrivingLoyalty

DrivingLoyalty helps dealers build customer loyalty and boost retention from day one.

Staying Focused and Reinventing

When your dealership is facing stiff competition, the difference between success and failure comes down to two elements — standing out from the competition and building customer loyalty. To compete in today’s automotive industry, top dealerships must “reinvent the wheel” just to stay relevant in an aggressive market.