3 Ways to Personalize Marketing at Your Dealership to Sell More Cars
Your dealership can save time and effort by targeting the most promising customers from the get-go. Predictive analytics can help salespeople be more knowledgeable and transparent, which leads consumers to be more responsive and ultimately allows the dealership to increase sales.
Outsell Integrates Audience Acuity’s Data for AI-Driven Marketing Automation Platform
Audience Acuity’s Super Identity Graph has been selected by Outsell for integration into their AI-driven marketing automation platform. Audience Acuity’s identity graph contains 6 billion data points describing 243 million American consumers.
PCG Partners with SpinCar to Bring Comprehensive Digital Marketing Solutions to Auto Dealers Nationwide
By pairing PCG’s strategic consulting and media services with SpinCar’s advanced digital merchandising platform, auto dealers will be better able to meet the demands of today’s connected consumer.
TAGRAIL Announces the Addition of Agile Marketing Features to its Digital Retailing Platform
The TagRail platform includes modules to help dealers better manage workforce dynamics, engage customers and improve workflows through the dealership.
Digital Retailing — Make Your Marketing Agile
A marketing layer that works alongside the digital retailing suite can help automate some of time-consuming lead qualification process and bring efficiencies to the sales process.
Process Unification Combined with Personalized Customer Experience Creates Winning Opportunity
By leveraging more targeted marketing to better match customers with vehicles before they walk into a showroom, dealers and lenders will ensure the right inventory and financing options are available when the customer arrives at the dealership.
Outflank the Competition with Proven Data-driven Marketing Techniques
The days of one-size-fits all marketing campaigns are long gone. Learn how tapping into the power of data, you can create better customer experiences, boost acquisition and retention, and maximize revenue.
Digital Retailing — the Missing Ingredient in Your Marketing Mix
Digital retailing provides a “self-service” experience option for the customer who wants to start the buying journey online. If they graduate to a “full-service” customer at the dealership, the hand off is seamless with the right DR platform.
Refocus Your Dealership Marketing with Digital Retailing
Marketing is a nonstop activity; it is all about experimentation and learning from the customer behavior and adjusting the marketing message to resonate with website visitors.
Ruthless Marketing: Schomp Automotive Group
Schomp Automotive Group wasn’t content to sell cars the same way as their competitors. See how they’ve structured their marketing efforts to better connect with both new clients and established customers by taking into account the changing ways they prefer to shop.
