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Learn how Anderson Automotive Group enlisted the help of Outsell’s Virtual Customer Engagement Platform to improve customer engagement and increase sales by taking advantage of their best kept secret – their own customer data.
eLEND, Orbee Partner to Convert More Dealership Shoppers into Buyers
Innovative re-targeting technology keeps more car shoppers moving down the purchase funnel
PureCars Announces All-New Pro Dealer Platform
The new platform provides search, display/retargeting, social and video for new and pre-owned vehicles.
Strategies for Dealer Success Amid Inventory Shortage
Beyond dealerships’ physical inventory, new lead generation and audience creation online will be essential for combatting current supply constraints and increasing profitability.
3 Birds Marketing Wins Top Marketing Effectiveness Award for Summit International MEAs
3 Birds Marketing LLC won a Silver 2020 Summit Marketing Effectiveness Award for its “In This Together” campaign, recognized for successfully steering opportunity and resilience for automotive dealers in response to COVID-19.
SafePoint Dealer Inventory & Customer Retention Platform Boosts Sales & CSI
SafePoint combines the most desired GPS data analytics with state-of-the-art alerts and notifications to take dealership vehicle security, inventory management and customer retention to new levels.
ADESA Launches ‘Off-Lease Exclusive’
The new filtering and search functionality gives dealers one-click access to approximately 80% of North America’s off-lease inventory days before it is available through any other auction.
ActivEngage Innovation Produces Unparalleled Results
A recent joint study by ActivEngage and several hundred dealerships showed increased sales efficiency and a significantly shortened buying process for most customers.
Knowing Your Defectors Is Half the Battle in Customer Conquest. The Other Half? Data-Driven Targeting
It’s only a slight exaggeration to say that many dealers would kill to know which of their competition is conquesting their customers. Understanding your retention and defection numbers, including which brands you’re losing business to and why, can produce insights into dealership weaknesses, marketing gaps, and other liabilities. But, knowing your defectors is only half
Keys to Implementing Digital Retailing at Your Dealership, Part 2
Leverage the digital transparent experience and allow the consumer to utilize the solution in the showroom.
