3 Rules for Profitable Service Marketing
Want an ROI that will produce for you the record profits that you deserve? Follow these three rules.
Performance-Based Service Pay Plans
Train them on how to sell, and them compensate them based on their efforts. Remember, if a good salesperson wants a pay raise he simply looks in the mirror and asks for one.
The Theory of 5: Finding Guidance to Bring Out Your Best
Chris Saraceno has spoken to many groups about his theory and recently wrote a book on the topic (titled, of course, The Theory of 5). He’s witnessed the transformation both in his own life and in the lives of those around him who have taken this idea to heart.
If It Ain’t Broke – Break It!
Something exciting is about to happen to your employee retention, which will result in ongoing owner retention.
Focusing on Talents
Our employees have talents that are unique to them — many that we don’t even know about. Some are creative like a gift for graphic design while others focus on work abilities such as superior selling skills.
Leadership in Fixed Operations – The 10 Percenters
Name a business, any business. The best leaders in that business clearly define a process for their team. They cement the team to the point that everyone’s actions consistently reflect a cohesive commitment to the process.
The Elephant in the Digital Showroom: The Sales Process Evolution
Each modification to your sales process can be tested and fine-tuned one at a time to meet your needs. The important thing to keep in mind is that buy-in is an absolute requirement.
Comfort is Killing Your Dream — Discomfort Will Launch You Forward
If you want to smash your goals and fly to heights you’ve only dreamt of, you need to change your environment.
Are You a Spammer?
Are you having issues with emails going to junk folders? Your emails not being delivered as you expect? Are customers reporting you as spam?
Are Your Fixed Ops Goals High Enough?
If you do not have a BHAG, you are not earning the net profit you deserve from your investment in fixed ops.
