Stephen Taylor Jr., the owner and operator of the seven successful car dealerships of Taylor Automotive Family in Toledo, OH, has worked for 20 years to change the negative connotations of his industry and the car-buying experience.  

And now, to help more people learn how to navigate the car-buying experience and actually enjoy buying a new car, he wrote Taylor Made. 

“Car buying should be something fun and exciting but unfortunately many people would rather get a root canal or serve on jury duty than have to shop for a new car!” Taylor said.  

In Taylor Made, he walks readers step-by-step through the process of buying a car. He gives insider tips on how to choose a dealer, get top dollar for their trade-in, negotiate a fair price and select the products that will truly protect them in the long run. By answering all the questions car buyers are often too apprehensive to ask, this book helps make buying a car enjoyable again. 

“Quick and easy read with lots of helpful advice. Pretty sure I will be shopping at Taylor Automotive for my next vehicle.” — Goodreads customer review 

“I try to make a positive difference in someone’s life every single day, and I am hopeful that this book will help first-time car buyers, credit challenged customers and anyone else who is fearful of the car-buying experience,” Taylor said. 

An eight-time winner of the prestigious Kia Presidents Club, Taylor Kia has also been honored as the International Kia Dealer of the Year. 

A recipient of the Outstanding Corporate Philanthropist Award, the Better Business Bureau Torch Award for business ethics and the 20 Under 40 distinction from Leadership Toledo, Taylor has also been a finalist for the Jefferson Award in public service. 

The book is available on Amazon.com.

Read more about how the Taylor Automotive Family has succeeded in digital retailing by partnering with WebBuy.  

For more information, visit stevetaylormade.com/