Leveraging Customer Video Testimonials to Capture More Credible Reviews

Leveraging Customer Video Testimonials to Capture More Credible Reviews

Directly integrated into point-of-sale systems, Widewail’s solution automatically pulls customer data and generates mobile-friendly review requests to drive review engagement with customers.

Widewail introduced a new offering targeted to automotive dealers, Invite Video.  Invite Video empowers automotive dealer teams by capturing customer video testimonials and leveraging social media sharing to shape the message about their dealerships.

“Research shows more than 90% of customers look up reviews before visiting an automotive dealership,” said Matt Murray, Widewail CEO. “In today’s competitive market with inventory and staff shortages coupled with surging vehicle prices, customers are looking to their peers to confirm if they can trust a dealer. With fake profiles and reviews fueling distrust amongst consumers, video reviews are the single best solution for an automotive dealer to gain trust in this competitive market.”

Widewail’s Software-as-a-Service (SaaS) and always-on Trust Marketing platform proactively pursues customer feedback, distributes positive reviews on appropriate forums like Google and Facebook, and shapes a broader message around a company through the words of its customers. Directly integrated into point-of-sale systems, Widewail’s solution automatically pulls customer data and generates mobile-friendly review requests to drive review engagement with customers.

“What makes this trust marketing solution stand out even more is that it doesn’t require the dealer to lift a finger. Dealers can automate the solution to secure reviews and distribute accordingly without having to think about yet another item on their already growing checklist.” added Murray.

You May Also Like

DAS Technology Wins 2024 NADA Show’s Exhibitor Pitch Competition

Alexi Venneri and Krys VanSlyke bested nine other contestants on the NADA Show’s Live Stage with a two-minute pitch highlighted by their DAS-styled rendition of Run-D.M.C.’s “It’s Tricky.” 

DAS Technology announced in a press release the company cleared a field of 50 applicants to make the final round of NADA’s second annual Exhibitor Pitch Competition, where Co-Founder and CEO Alexi Venneri and Vice President of Customer Experience and Creative Strategy Krys VanSlyke bested nine other contestants on the NADA Show’s Live Stage with a two-minute pitch highlighted by their DAS-styled rendition of Run-D.M.C.’s “It’s Tricky.” 

Test Drive Functionality Now Available in TSD

By integrating TSD’s test drive module into the dealership website, the customer selects their preferred model in advance, thus avoiding the disappointment of arriving at the dealership to find the vehicle they were hoping for is unavailable.

Rita and Rick Case Boys & Girls Club Donates New Athletic Shoes

Rita Case, along with Rick Case Automotive Group associates and Congressman Jared Moskowitz and his family, volunteered to help members select and get fitted for their stylish new sneakers.

MyKaarma, Logitrac Partner to Improve the Service Experience

Dealership employees can access all features the same way they would access native myKaarma features at customer arrival, such as check-in, vehicle walk-around videos, payments pre-authorizations, mobile payments and more.

BendPak Names Expert Automotive Equipment Primary Distributor in Las Vegas Valley

This partnership ensures that customers of Expert Automotive Equipment will have direct access to the latest innovations and equipment from BendPak.

Other Posts

Ed Morse Automotive Group to Acquire 7 Dealerships

These will be Ed Morse Automotive Group’s first dealerships in Arizona. 

Cox Presents 2024 Leader in Sustainability Award

The Cox Automotive Leader in Sustainability Award recognizes a dealership for outstanding in-dealership sustainability programs related to waste reduction, energy or water conservation and focused on innovation, creativity, and engagement with its employees and the community.

WarrCloud Chosen as Warranty Processing Provider for FordDirect’s The Shop

WarrCloud enhances warranty revenue by identifying all entitled line items, concurrently reducing processing expenses and expediting payment processes.

Download Dealertrack’s 2024 Compliance Guide

The guide is an essential asset for dealerships to understand their legal compliance obligations.