Leveraging Customer Video Testimonials to Capture More Credible Reviews

Leveraging Customer Video Testimonials to Capture More Credible Reviews

Directly integrated into point-of-sale systems, Widewail’s solution automatically pulls customer data and generates mobile-friendly review requests to drive review engagement with customers.

Widewail introduced a new offering targeted to automotive dealers, Invite Video.  Invite Video empowers automotive dealer teams by capturing customer video testimonials and leveraging social media sharing to shape the message about their dealerships.

“Research shows more than 90% of customers look up reviews before visiting an automotive dealership,” said Matt Murray, Widewail CEO. “In today’s competitive market with inventory and staff shortages coupled with surging vehicle prices, customers are looking to their peers to confirm if they can trust a dealer. With fake profiles and reviews fueling distrust amongst consumers, video reviews are the single best solution for an automotive dealer to gain trust in this competitive market.”

Widewail’s Software-as-a-Service (SaaS) and always-on Trust Marketing platform proactively pursues customer feedback, distributes positive reviews on appropriate forums like Google and Facebook, and shapes a broader message around a company through the words of its customers. Directly integrated into point-of-sale systems, Widewail’s solution automatically pulls customer data and generates mobile-friendly review requests to drive review engagement with customers.

“What makes this trust marketing solution stand out even more is that it doesn’t require the dealer to lift a finger. Dealers can automate the solution to secure reviews and distribute accordingly without having to think about yet another item on their already growing checklist.” added Murray.

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