DealerPolicy, the auto insurance marketplace for automotive retailers, has announced the launch of FastPass, a mobile experience that delivers instant, personalized insurance quotes to car buyers that brings multiple benefits to both the customer and dealer. FastPass allows car buyers access to real-time competitive and personalized quotes from their mobile phones, allowing dealers to offer a seamless buying experience to their customers. When customers save money on their insurance, it creates real opportunities to reinvest that savings back into a dealership’s products and services.
“We’re absolutely thrilled to be bringing FastPass to market,” said Travis Fitzgerald, CEO of DealerPolicy. “FastPass presents our customers with a plethora of real-time insurance quotes and a first-of-its-kind Amazon-like experience for personal insurance. All of this is done at the precise point in time when it matters, right before entering the F&I office, and without increasing wait times at the dealership.”
FastPass can be accessed via mobile phone either at the dealership or from home and presents buyers with more comprehensive pricing and coverage options associated with their new and existing vehicles. According to the company, the average DealerPolicy Insurance customer who saves money gains an average of $63 per month back into their budget, which can assist with making the new vehicle purchase more affordable. Dealers report an average increase of 34% in their back-end gross for deals where the customer also purchased an insurance policy through DealerPolicy Insurance.
“FastPass just makes sense when interacting with my customers,” said Joseph Peoples, a salesperson at a dealership in North Carolina currently in the DealerPolicy network. “It is very easy to understand and my customers find it easy to navigate on their own.”
The FastPass application is simple and intuitive and takes just minutes to complete by leveraging DealerPolicy’s proprietary one-touch questionnaire and a robust aggregation of prefill solutions from leading data providers. Customers confirm a few details and FastPass instantly pre-fills the rest, eliminating the need to complete lengthy forms. Fueled by the J.D. Power Intelligent Match platform, quotes in FastPass are delivered with a score based on each customer’s personal preferences, allowing for a customized experience that factors in specific insurance needs as well as accurate price comparisons.