DealerCenter, a leading provider of dealership management systems (DMS) to used car dealerships, has selected FlickFusion to power video marketing and communications for its all-in-one, cloud-based DMS platform. The partnership will allow DealerCenter’s customers to easily create vehicle Inventory Videos and Interactive 360 Spin presentations for use in vehicle merchandising, lead follow up and video email campaigns.
“With current vehicle inventory shortages, it’s important for dealers to promote and merchandise the inventory they have better than they ever have,” said Tim James, COO of FlickFusion. “This partnership will enable thousands of independent dealerships to increase the informational and emotional value of pre-owned merchandise on their websites and across multiple marketing channels.”
“We are excited to introduce the power of inventory video and interactive 360 spins to our dealership customers,” said Barry Lane, DealerCenter’s VP of Business Development. “FlickFusion is known for its high-quality products and excellent customer service. Additionally, the entire video production and distribution process can be automated, requiring virtually no time investment for busy or resource-strapped dealers.”
FlickFusion and DealerCenter are planning key integrations that will provide dealers with seamless video marketing capabilities from within DealerCenter’s Inventory Merchandising, CRM, Digital Websites and Digital Marketing modules.
Dealers may choose to create automated, stitched-photo Inventory Videos with their choice of voiceovers; or they can record more personalized, live video walkaround presentations that can be instantly uploaded to a platform via a smartphone app. Once uploaded, the videos are automatically edited with the dealership’s personal branding and other relevant VIN-specific marketing data.
Distribution of Inventory Videos and 360 Spin presentations is also entirely automated, eliminating the need to manually post videos to VDPs or push videos to multiple online marketing partners including third-party auto shopping sites and social media channels such as YouTube and Facebook.
For more information, visit flickfusion.com.
