Multitasking is Impossible, So Let’s Prioritize
Neurological research shows that the human brain is biologically incapable of processing attention-rich inputs simultaneously. Also known as multitasking, there is a four-step process each time the brain engages in a different task.
Effective Ways to Capture In-Market Car Buyers Who are Looking to Purchase Now
We know that all dealerships are not created equal when it comes to helping consumers with subprime credit. Most dealers don’t have the lenders, inventory or knowledge to help these people.
Personalizing the Phone Experience
Imagine your lot is filled with only one model, all the same color and with all the same features. Would you expect sales to soar through the roof?
Driving Up Your Service Sales Performance
Customer relations are an important part of every business. You work hard to maintain a positive reputation and develop trust with your clients.
The Doctor is In! The Power of Prescriptive and Suggestive Selling
Many of you have heard about prescriptive selling and suggestive selling, but many people don’t truly know what it means or are afraid of it.
Increasing Dealership Tire Sales
In today’s world, dealerships represent a significant share of vehicle maintenance. As a result, they encounter increasing opportunities to offer replacement tires for their customers.
Auctions Pay for Themselves Over and Over Again
In a world where the “middle man” is increasingly cut out of most product markets, auto auctions continue to thrive by providing a wealth of value and cost-saving services that simply cannot be easily duplicated by their competitors.
F&I Solutions Section: 4 Reasons You Needed a Desking Tool Yesterday
Just about every dealership management system (DMS) has a built-in desking tool, but not all dealerships use them. Resistance to change is probably the biggest reason why.
Factory Rewards Programs Versus Dealer-Owned Rewards Programs
Customers like to be rewarded and the more you reward them, the more loyal they become.
Dealership Commitment to Hands-Free Driving
Approximately 80 percent of accidents and 16 percent of highway fatalities are caused by distracted drivers (National Highway and Transportation Safety Administration [NHTSA]), and cell phone use is the second largest cause of distracted driving (Safe Start).
F&I Solutions Section: 3 Ways to Modernize Your F&I Process in the Age of the Customer
Instead of leaving customers waiting with a cup of coffee and a magazine, empower them to educate themselves on your F&I offerings.
F&I Solutions Section: The Power of the F&I Menu
The finance department has never been more critical to the success of a dealership than it is today. While there are several components necessary to build a strong F&I department, none are more important than the use of an F&I menu.
