It’s Time for Your Dealership to Advertise on Streaming Audio
Streaming audio is growing in popularity. Refocusing your digital advertising strategy to include streaming audio can be a great new way to reach potential car shoppers, even those in the consideration stage.
Know These 4 Personality Styles to Better Serve Your Customers
How lessons from a Swiss psychiatrist and psychoanalyst can help improve your sales and service numbers.
F&I Tips & Trends
The key ingredient to maximizing F&I success is the power of the connection between the finance manager and the customer.
4 Steps to Widespread Crypto Adoption
There are turnkey crypto payment and loan platforms that allow dealerships to accept crypto as payment and make it easy for F&I managers to shop for crypto-secured loans.
Paid Search and the huMan vs. Machine Mayhem
Is your provider leveraging technology and the advantages of automation while a human monitors all the dials, levers and adjustments necessary to prevent leaks and wasted spend?
Car Shopping Trends and How Technology Connects Consumers and Dealerships
With the market changing at an unpredictable pace, it’s vital for dealerships to adapt and try new things, knowing what worked yesterday may not be the same for today.
3 Steps for Dealers to Create a More Customer-Focused Strategy
As inventory continues to challenge dealers and interest rates begin to rise, dealers are beginning to look for opportunities to continue turning customers.
Digitization in Automotive Merchandising Still Far Off
The photos and merchandizing process for today’s modern dealership is still not where it should be.
Identity Theft: Not an Opportunity To Do Business
Identity theft is no joke, there is a lot at stake today and we all must stay vigilant.
Sharpen Up on These 4 Phone Handling Processes
Prepare your dealership by sharpening up on these four processes before the tides turn.
Why Aren’t More Dealers Leveraging Credit-First Soft Pulls?
Soft pulls can strengthen consumer confidence and trust in making the right decision.
Deriving Trust from Consumer Reviews to Power Your Competitive Advantage
Buyers need easy and reliable ways to make decisions quickly. Peer review content is that shortcut.