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Binary Delivers 5 Millionth Piece of Customized Marketing Materials to Support Dealer Clients

Binary Automotive Solutions, a leading provider of customized, dealer-branded marketing programs designed to drive sales, profits, growth and retention, announced they have hit the milestone of 5 million dealer-branded marketing pieces created and printed for automotive clients. 

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While the main focus of Binary Automotive Solutions is providing Lifetime Powertrain Warranties to help dealer owners build loyal customers and a profitable F&I stream, the company has always believed in partnering for success. As a result, one of the extra perks clients enjoy when they partner with Binary Automotive Solutions is the creation, printing and delivery of high quality, dealership branded print and digital marketing collateral touting the benefits of the program to customers. 

“This number is meaningful to me, because it not only points to the business Binary Automotive Solutions has helped dealer clients establish over the last 15 years, but also the partnerships we’ve developed along the way,” said James E. Binkley, founder and CEO of Binary Automotive Solutions. “We think of every client as a partner and this number proves our commitment to them, in every sense of the word.”

Binary Automotive Solutions has helped thousands of dealerships improve front-end gross, increase extended service contract penetration and turn customers into dealership advocates with their complimentary arsenal of marketing campaign management, dealer-branded, digital and print marketing materials and industry-leading training. 

The customized marketing materials and support Binary provides has helped us deliver a clear and consistent message. It’s truly helped us get to the next level in reaching our sales goals!” said Joe Sexton, owner of Brandl Motors. 


To find out more about Binary Automotive Solutions and their Lifetime Powertrain Warranty programs, visit

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