Are Dealerships a Thing of the Past?
Even after online research, consumers want to learn firsthand about a vehicle and take it for a test drive before making a decision, regardless of the brand. What’s this mean for dealerships? It means going back to and sticking to the basics.
Writing Emails That Work
Followup. It’s an essential part of the sales process that often is overlooked. By following a few guidelines and creating personalized emails that extend your relationships, you will convey your enthusiasm, professionalism and sincerity in your communication — and, of course, close more business.
The Top 10 Lessons of the Last 50 Years
Salespeople need to know the product. They must embrace this and focus on creating an exceptional experience for the customer, letting them try out the product, and helping them buy.
Congrats! You’re a Manager, Now What?
A manager’s job is to work with each person to determine what success means so they can contribute to the performance of the organization.
How Fast Can You Change?
Working at the speed of change is not an option. Unless you and your business can adapt, you may be left behind.
Dealership Excellence Depends on 4 Words
Accountability, communication, comprehension and consistency, when taken to heart and applied by dealership management, truly are the four most important words in achieving excellence.
A Game Plan for Success
Even with a plan in place, the process of improving doesn’t happen automatically. When managers build a finely tuned team through goal setting, training, educating and coaching, they will put the business on the road to success.
Be Sure To Sell Your Dealership First
People return to purchase or purchase again because salespeople took the time to build a relationship, which includes selling the customer on the dealership.
Are Salespeople A Dying Breed?
Salespeople will only become obsolete if they refuse to adapt and interact with customers the way that they expect.
Three Things Required for Every Sale
Each day, new tricks, techniques and magic formulas seem to crop up, all designed to make selling easy. Let’s face it: These are mostly gimmicks. There is no “silver bullet.” But there are three essential basics that must happen in order to sell anything.
Relationships = Money
Building a relationship built on trust and confidence makes buying from you easier from every prospect you cultivate.
Don’t Let the Economy Dictate Your Success
In our experience, the management at those companies follows most of these practices. And, while there is no “silver bullet” or guarantee, we’ve seen these companies succeed in the hardest of times.
