Don Reed - CEO of DealerPro Training
If It Ain’t Broke, Break It

Don’t let the good news happening in your sales department become bad news for your fixed operations by neglecting the back half of your store.

Are You Beating Last Year’s Fixed Ops Profit By 40 Percent or More?

To increase your sales per repair order you must give your advisors the time they need to “advise.” You must ensure that they are professionally trained on how to provide every one of your customers the highest level of service that they possibly can every time they visit your dealership.

Are You Making What You Should in Fixed Ops? Part 2

Implementing changes and the training process dealerships need to provide your fixed operations team with the skills they need to accomplish their goals.

Are You Making What You Should in Fixed Ops? Part 1

This is Part 1 of a two-part series discussing the importance of having a profit improvement plan that identifies opportunities for improving your service and parts retail operations.

How Many Alignments Does It Take to Get .3 HPRO?

“I am amazed at how many service advisors fail to properly advise all of their customers as to the maintenance and/or repair needs of their vehicles.”

Employee Retention Impacts Owner Retention

Something exciting is about to happen to your employee retention, which will result in ongoing owner retention.

How Do Your Service Advisors Measure Up?

As we approach the mid-year point, it’s the perfect time to evaluate your service and parts team’s performance and determine where improvements can be made.

Putting Fixed Ops Under the Sales Microscope

Measure their performance and hold them accountable for their performance just like you would the general sales manager — DAILY!

How to Turn Record Sales Into Record Profits

Start building your plan now. Get committed to your plan. Hold your people accountable for following your plan. Get ready for change but, most importantly, remember, you are not running a democracy!

Are Your Fixed Ops Goals High Enough?

If you do not have a BHAG, you are not earning the net profit you deserve from your investment in fixed ops.

Six Ways To Increase Your Service Traffic

Giving you six ways to bring more customers into your service department and they won’t cost you anything. So relax, I’m not going to suggest you double your advertising budget!

Three Rules for Maximizing Your Service Marketing ROI

Many dealers will sign up for a marketing product or service campaign with the intention of bringing more customers into their service department in order to increase their customer pay business, improve owner retention, raise CSI and, of course, build net profits.