Featured Solutions

Game-Changing Technology

Reevaluating your marketing strategies? Practices like text message marketing should be top of mind.

Featured Solutions

Vehicle Acquisition: How to Fill Your Lot and Keep It Full

Like many surprise success stories, COVID-19 provided dealers with record-breaking results despite low and scarce new inventory. So how can dealerships stay competitive and reach record profits?

Featured Solutions

Classic Merchandising

Whether selling classic or late-model cars, video merchandising has substantially improved B&B Auto Sales’ closing ratio.

Featured Solutions

Game-Changing Technology

Reevaluating your marketing strategies? Practices like text message marketing should be top of mind.

Featured Solutions

Vehicle Acquisition: How to Fill Your Lot and Keep It Full

Like many surprise success stories, COVID-19 provided dealers with record-breaking results despite low and scarce new inventory. So how can dealerships stay competitive and reach record profits?

Adapt or Fade: How Dealerships Can Learn From the Decline of Brick-and-Mortar Stores

On-Demand Webinar

Original Air Date: May 03, 2022

Sponsored By Activator Dealer Solutions

Reduce Your Marketing Spend & Ready Your Market for the Recovery

On-Demand Webinar

Original Air Date: April 05, 2022

Sponsored By Wikimotive

8 Ways Dealerships Can Manage Demand with Speed & Efficiency

On-Demand Webinar

Original Air Date: March 22, 2022

Sponsored By Podum

Local Business Marketing 101 for Auto Dealerships

Air Date: June 14, 2022

Sponsored By Podium

Marketing can often feel like the never-ending list of tasks you don’t want to do (or don’t know how to do). Stop wasting time with complicated messaging and tactics that haven’t paid off. Join us in this free webinar while we cover the best practices (and the best ways to implement them) for local marketing. Find ways to make marketing easy, effective, and efficient for your dealership.

In this webinar you’ll learn:

What critical areas you should focus your marketing efforts on today
How to drive more traffic to your website and each of your locations
Why local marketing tactics are different and which strategies will work for your dealership

Speakers

Susan Givens, Publisher, AutoSuccess

Local Business Marketing 101 for Auto Dealerships

On-Demand Webinar

Original Air Date: June 14, 2022

Sponsored By Podium

Adapt or Fade: How Dealerships Can Learn From the Decline of Brick-and-Mortar Stores

On-Demand Webinar

Original Air Date: May 03, 2022

Sponsored By Activator Dealer Solutions

Reduce Your Marketing Spend & Ready Your Market for the Recovery

On-Demand Webinar

Original Air Date: April 05, 2022

Sponsored By Wikimotive

Podcast: F&I Accuracy and Transparency

Tony Dupaquier, North American training director for iA American Warranty Group, discusses how accurate F&I information and transparency is beneficial to the customer relationship and the dealership itself.

Podcast: Industry Insider Tips from Stuckey Automotive

Matt Stuckey, the president of Stuckey Automotive, discusses how service is integral at his five-store brand.

Podcast: Industry Insider Tips from Greenway Auto Group

Casey Coffey of Greenway Auto Group offers some tips about used car acquisitions and reconditioning.

Follow AutoSuccess' podcast on these platforms!

Podcast: Improving the Car Loaning Process

Laura Tierney, the managing partner of ARSLoaner, joins Host Thomas Williams to discuss how dealerships can update car loaning practices using a software solution — and ultimately improve CSI scores.

Follow AutoSuccess' podcast on these platforms!

Podcast: F&I Accuracy and Transparency

Tony Dupaquier, North American training director for iA American Warranty Group, discusses how accurate F&I information and transparency is beneficial to the customer relationship and the dealership itself.

Podcast: Industry Insider Tips from Stuckey Automotive

Matt Stuckey, the president of Stuckey Automotive, discusses how service is integral at his five-store brand.

Deborah Hopkins

Deborah Hopkins is the senior director of communications and marketing for NADA.

Stories By Deborah Hopkins

Leadership Solutions

NADA Show 2022: We’re All Better Together!

The Show kicks off March 10 with workshops, Live Stage sessions and the once-in-a-lifetime reunion reception at brand-new Allegiant Stadium....

By Deborah HopkinsJanuary 19, 2022

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