Byron McDuffee

As senior vice president and general manager, Byron McDuffee leads Equifax's Automotive Services team. In this role, he provides strategic direction in aligning the Equifax automotive solutions team with the company’s broader vision for business transformation and program evolution, enabling automotive dealers, lenders and industry partners to maximize revenue potential.

Latest From Byron McDuffee

Latest Target-Marketing Resources Can Improve Effectiveness of Holiday Incentives

With the right strategies in place, dealers can better leverage today’s advanced target-marketing resources to make the most of their holiday offers.

Blog November 10, 2020

COVID-19 Online Car Shopping: Drive to Digital Forces More Focus on Synthetic Identity Fraud Solutions

Dealers and lenders are now looking for solutions to help fight back and keep up with the sophistication of these fraudsters.

Blog October 13, 2020