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Announcing Elevate 2018: Hireology’s 2nd Annual Human Capital Management Summit

Elevate is a premier conference for human capital transformation in retail automotive. Attendees will leave with immediately actionable insights and a unique plan to drive profitability and build the best team of dealership employees.


Hireology has announced its second annual retail automotive human capital management summit, Elevate, which will take place in Chicago on Oct. 2, 2018.

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Between decreasing profit margins, increasing regulations and disruptive business models, dealers need to find new ways to remain profitable and now recognize the importance of turning their employees into a source of competitive advantage. The demand for human capital strategy is here. The time is now.

Elevate 2018 is the only event focused solely on retail automotive human capital management and will bring together 250+ retail automotive HR leaders, along with their general managers and dealer principals, to discuss strategy and tactically build their 2019 human capital management plans.

A provided Human Capital Management Playbook will guide the day’s discussions. Elevate 2018 will focus on industry trends surrounding human capital, assess competencies, identify gaps and formally develop 2019 human capital management plans. Audience members will glean insights from their peers and industry thought leaders in both large- and small-group discussions, and all will be encouraged to actively share their unique experiences. This year’s event will also include breakout sessions, offering attendees the opportunity for human capital discussion in a smaller, more focused setting.

Keynote speakers for Elevate 2018 include:

  • Billy Beane, executive vice president of baseball operations for the Oakland A’s and subject of Moneyball
  • Darrell Waltrip, three-time NASCAR Winston Cup champion, Fox Television commentator, member of the NASCAR Hall of Fame

More speakers will be announced soon and additional industry thought leaders are welcome to sponsor the event. Please reach out to Kristin Tschantz ([email protected]) to learn more.


Elevate attendees will leave with immediately actionable insights and a unique plan to drive profitability and build the best team of dealership employees.

Join us at Elevate 2018
Elevate will take place on Oct. 2, 2018, at the Sheraton Grand Chicago, 301 E. North Water Street in Chicago. The event will kick off with an evening reception on Oct. 1, followed by a full day of human capital management collaboration on Oct. 2.

Elevate 2018

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