8 Questions Dealers Should Ask When Choosing a VoIP Provider

8 Questions Dealers Should Ask to Choose the Right VoIP Provider

Unlike traditional landlines, VoIP systems come with powerful features to help businesses make the right impression the first time.

By Jim Gustke, vice president of marketing, Ooma

Many in the auto industry have switched to Voice over Internet Protocol (VoIP) phone systems from traditional phone landlines to run their dealerships more efficiently.

This is because VoIP systems, unlike traditional phone lines, truly transform the way they communicate through numerous features and benefits already built into the system, and VoIP comes with substantial cost savings.

Here are eight questions to ask to help choose the best VoIP provider for your business:

1. Is the VoIP Provider Scalable?

With the increase in employee turnover, the VoIP service needs to be able to scale up or down. Ask:

  • How long does it take to add a new user?
  • What’s involved in removing a user?
  • How does pricing change as you add/remove users?

2. Is It Easy to Manage?

To monitor your VoIP service, you’ll need management tools and reports. Ask:

  • Is there a single cloud-based management portal or tool to make changes?
  • Can you make updates, changes or customizations from anywhere? 
  • What types of reports are available (e.g., calling reports, VoIP call quality)?

3. Do They Offer All the Features You Need?

VoIP providers vary on features and capabilities. Beyond making calls, your company may need additional features, including a mobile app, chat and video conferencing. To determine features and capabilities needed, talk with employees who make the most calls like sales, marketing and customer care. Once you have a list, you can better choose the VoIP provider and plan that meets your needs.

4. How Is Voice Quality?

Voice quality is an important factor in choosing a provider. It’s important to know the technology variables impacting this. For example, if employees have inadequate bandwidth, they may have problems during calls; or if a provider routes calls through a data center far from where the call originated, that could impact voice quality. Ask:

  • Does the provider offer HD voice, which may make it easier to understand people on conference calls?
  • Does the VoIP service offer handsets? The hardware in VoIP phones affects the ease of access for many features. If headsets are important to employees, ask the VoIP provider what devices they support.

5. How Easy Is It to Set Up Service?

Departments in your company may need help setting up new technologies, so it’s important to evaluate how easy it is to set up. Ask:

  • Do you have to buy additional hardware, or can you use your current hardware (e.g., desk phones, employee laptops and smartphones)?
  • Review the VoIP provider’s documentation. Check to see if it has up-to-date manuals, videos and other online resources to make setup easy.
  • Can you install the service yourself, or does it require a technician?

6. Does the VoIP Service Support Remote Work?

In the wake of Covid, remote working is widespread and should be supported by your new VoIP provider. Do they offer mobile apps making it easy for employees to place and receive calls from their preferred devices, and advanced features like video conferencing?

7. How Much Money Can You Save by Switching?

You’ll likely reduce telecommunications costs by switching to VoIP. Use the VoIP Savings Calculator to find out how much you can reduce your monthly bill.

8. Does the VoIP Provider Have a Good Reputation?

Identify VoIP leaders by looking for high ratings from publications like PC Magazine, which annually surveys readers and makes Business Choice Awards.

As dealerships grow, having a phone system that aligns with public expectations is critical. Unlike traditional landlines, VoIP systems come with powerful features to help businesses make the right impression the first time.

If you would like additional information about VoIP, download the free guidebook – The Complete Guide to VoIP Systems.

Jim Gustke is vice president of marketing at Ooma and is responsible for all aspects of marketing and customer acquisition at the company. He is a marketing and Internet veteran with a wealth of experience at the intersection of consumer and technology marketing. For more information, visit: www.ooma.com.

You May Also Like

4 KPIs to Improve Automotive Sales Phone Lead Management

Learn how to streamline operations, enhance customer interactions, and drive higher conversions by mastering these critical metrics.

At Car Wars, we refer to these KPIs as the CRISP metrics. To learn more about how Car Wars is helping thousands of dealerships sharpen their CRISP metrics, visit our website.

Effective phone lead management is crucial for sales department success. Customers consistently rely on the phone to inquire about vehicles, schedule test drives and negotiate deals. However, many dealers face challenges in converting phone leads into sales due to unclear expectations, resource constraints and evolving customer expectations.

How Auto Retailers Leverage Advanced Connected Vehicle Data

Learn about real-time inventory management solutions, predictive analytics and the seamless integration of technology to optimize operations.

Why Today’s Auto Dealers and Lenders are Embracing AI Contracts

Learn how automated technology solutions, leveraging AI and digitized processes streamline vehicle transactions.

Identifying Gaps in Digital Retailing Solutions & 5 Easy Fixes
Live Chat Revs Up Automotive Marketing in 2024

Discover strategic shifts, like prioritizing digital marketing with live chat, to engage customers effectively and drive sales.

Live Chat Revs Up Automotive Marketing in 2024
The Myths and Truths Behind Artificial Intelligence

Learn how AI enhances efficiency and productivity in business settings, creates new job opportunities and promotes ethical practices.

Other Posts

Navigating Title Clerk Transitions

Discover solutions for dealership title clerk shortages to avoid backlogs and ensure smooth vehicle sales and registration processes.

Navigating Title Clerk Transitions
The Jury Is Out: How Many Dealers Are Utilizing AI?

Discover insights from industry surveys revealing the shift away from gut instinct to data-driven decisions.

Accelerating Auto Dealership Efficiency: 7 VoIP Trends for 2024

With these advancements, there’s a prime opportunity for dealers to harness technology for heightened productivity and efficiency.

How to Choose a Digital Marketing Agency: 7 Signs of a Bad Agency

Here’s a complete guide to identifying the red flags that signal a digital marketing agency might not be the right fit for your business.

Digital marketing agency