AutoSuccess Podcast: Traditional Versus Digital Marketing

Podcast: Traditional Versus Digital Marketing

Troy Spring joins us to discuss traditional versus digital marketing and what might work best for your dealership.

Parts Rates for Warranty Reimbursement Could Be a Hidden Gem for Dealers

Parts rates are not a “set it and forget it” endeavor. Just like labor, they should be monitored and adjusted accordingly.

Parts Rates for Warranty Reimbursement Could Be a Hidden Gem for Dealers

Labor rates seem to be top of mind for most dealers as they embark down the warranty reimbursement path due in large part to the fact that labor rates typically increase annually and therefore yield the most room for improvement year over year. But most state statutes also include provisions for parts rates to be submitted annually, or semiannually in some cases. While some dealers assume that a parts submission won’t be worth the effort, that simply isn’t the case. Relying on that assumption could lead to dealers leaving a lot of money on the table.

Podcast: Challenges to Moving Vehicles Efficiently

Trent Broberg discusses the challenges of moving vehicles efficiently and how technology has improved that process.

Podcast: Automotive Retail Trends

Arabah Woodberry discusses industry trends as well as Chase’s initiatives in working with minority dealers.

Podcast: Industry Insider Tips from Reddick Brown Ford

The father/son team talks about the importance of marketing and social media during a time of limited inventory.

Podcast: Modern Dealership Software Needs

Insights on modern DMS software, EVs, the current automotive market and more.

Other Posts

Closing the Deal

A drive-thru car wash system is designed to meet the unique needs of automobile dealers, as well as other businesses that employ vehicle fleets.

Drive-thru car washes should be a first-choice technology option for fleet-wash operators.
Stuck In Traffic: Why Quick Fixes Are Stalling Your Store’s Growth in a Competitive Market

Dealers should look closely at their long-term branding, tools and market share. They should be balancing short-term lead generation with long-term investment while, critically, avoiding shiny things.

Stuck In Traffic: Why Quick Fixes Are Stalling Your Store’s Growth in a Competitive Market
Hunter Engineering Releases Alignment Coverage for Hundreds of Vehicles

The release covers brand-new records – those not yet in existence at the time of the previous release – as well as updates to existing records, covering OEM changes to existing vehicles, the company said.

Hunter Engineering Releases Alignment Coverage for Hundreds of Vehicles
Leveraging Tools as an Incentive to Recruit, Hire and Retain Service Technicians

Using tools as an incentive has emerged as a highly effective method for attracting new talent and, more importantly, retaining them.

Leveraging Tools as an Incentive to Recruit, Hire and Retain Service Technicians