On Thursday, March 8th, hosted by people-based audience provider V12 Data, you’ll learn how the automotive industry is responding to today’s mobile marketing transformation, including the challenges of mobile marketing and the newest mobile technologies transforming the industry.
What You Will Learn:
- Challenges and opportunities with using mobile to target car consumers.
- A look at advancements in mobile location solutions to identify actual in-market shoppers who have visited a dealer’s lot within the previous 24 – 48 hours.
- How to implement omnichannel strategies to target auto purchase intenders across channels.