321 Ignition has launched a mobile-optimized car-sales platform offering dealerships a customizable tool to provide millennials with a concierge-level customer experience. This new website platform streamlines the car-shopping experience to help drive sales and traffic for auto dealers by providing real-time data. 321 Ignition uses Artificial Intelligence capabilities to analyze every aspect of the car buying journey to bring dealerships closer to buyers. Their three distinct competitive advantages are:
- A website platform that’s built to keep digitally inclined millennials engaged throughout the car-shopping process. By using digitalization and advancements in technology, website visits turn into qualifying leads and customers are encouraged to visit dealerships. The platform ensures an easier, more engaging, time-saving and convenient car-buying experience, leading to higher customer satisfaction, loyalty and return business.
- All car-buying productivity tools come built in with 321 Ignition, empowering a seamless customer experience throughout the site without third-party interference or pop-ups, and personalized to the dealership’s brand and personality.
- Complete transparency throughout the entire buying process. 321 Ignition helps dealers offer fair, simple and transparent pricing and service structures that are easy for customers to understand.
“We’re setting a new gold standard for customer experience in the automotive industry,” says CEO Lyamen Savy. “Our mobile-first platform brings together all of the latest digital technological advancements to make it a better overall experience for car buyers, while making it a more efficient and profitable business model for dealerships”.
Digital marketing veterans Lyamen Savy and 321 Ignition CMO DJ Haddad built and custom-tailored this new mobile-first website platform specifically for a generation on the go to help dealers provide a higher level of service to millennial and Gen Z car buyers.
“We want to be a forward-thinking dealership and 321 Ignition is helping us appeal to a younger generation,” says Adam Larson, General Manager of Sound National Lending. “We wanted to partner with 321 Ignition because of their innovation and fast-paced background, and we see this partnership lasting for a long time to come.”