Ready, Set, Deal! How to Maximize your CRM to Improve the Car Buying Experience
Dealer Marketing Manager
Published on Mar 28, 2017
It’s not an easy time to be a dealer. Industry-wide sales volume is decreasing, making year-over-year growth harder. And in an increasingly crowded market, you’re facing fiercer competition than ever. But there’s good news: You can still grow your dealership profitably. To increase retention, resale opportunities and revenue, all you have to do is nurture longer-lasting, more profitable relationships with your existing customers. Even better, we’ll teach you how.
VinSolutions’ Dealer Marketing Manager Brian Schmid will host a webinar called “Connecting with Customers After the Close.” Brian has coordinated thousands of marketing campaigns for dealers across the country, helping them improve retention and drive additional revenue through targeted, tailored messaging. In this webinar, he’ll share:
- Which channels enable the best customer connections
- What messages will keep your dealership top of mind
- When to contact customers to maximize value and retention