Who is Branding Your Message?
Often, a business that is part of a franchise will have trouble carving out its own niche. Usually it is the company selling the franchise that is responsible for developing the branding message for all the franchisees. The automobile industry might be the exception to the rule.
Podcast: Using Recalls to Reach Out to Consumers
Chris Miller, president of Recall Masters, joins us to discuss using recalls to reach out to consumers and bring them into your dealership.
