The Time to Line Recon Money Maker Explained
Consider two typical dealership reconditioning operations processing 100 cars a month. One transforms cars using the time-to-line (T2L) recon profit model while the other relies on whiteboards to track each vehicle’s progress. Financially, the difference in incremental gross between the two is $300 per car.
Top 5 Video Marketing Myths Busted
In virtually every industry, the use of video marketing has skyrocketed in the last few years. Auto dealers have been slower to adapt, but the majority have tried video marketing with varying degrees of success.
NADA Chairman, AAA Contest Mobility Narratives
In a speech to the Automotive Press Association last month, NADA Chairman Wes Lutz challenged media storylines about the future of mobility, in particular, the one that claims ride-hailing will replace personal vehicle ownership.
How to Get an 800% Return on Investment
Some of you will take the approach of “saving your way into profitability” by vowing not to increase your expenses but you remain willing to make investments every day of your business life. Let’s consider some examples.
