Our guest blogger today is Jordan Bentley. Jordan is the National Sales Manager for Callbright.
How to Get Millennials up to Speed
Millennials. They're everywhere, and they're quickly becoming a key cog in the new-car dealership workforce. According to NADA, Millennials accounted for 48 percent of all new dealership hires in 2014 and make up 31 percent of all dealership employees. When NADA releases the statistics for 2015, I fully expect both numbers to grow.
If you've been living under a rock the last few years, Millennials are generally considered to be people who were born from the early 1980s to mid 1990s, reaching adulthood in the early 2000s. They also have a reputation for being bad employees. Maybe I'm a little biased since I work around Millennials every day, but I think the bad reputation is a bit unfair. Given the right coaching, opportunities and technology, Millennials can really flourish at your dealership.