AutoSuccess Magazine

Spotlight - Jody DeVere

Written by AutoSuccess on .

Our guest blogger today is Jody DeVere. Jody is the CEO of Ak Patty Inc.

Dealer Conferences and Training About Female Car Buyers

Where are you on the "women car-buyers” topic? Do you know the number of women who influence purchase decisions of your brand? Buy your brand? Use your brand? Are you communicating effectively with women in your sales and service departments? In your marketing and advertising? In your digital marketing and social media efforts? How does the changing face of women as consumers impact your business?

Spotlight - Bill Wittenmyer

Written by AutoSuccess on .

Our guest blogger is Bill Wittenmyer. Bill is a partner at ELEAD1ONE. 

How You Finish Depends on How You Started

BillWittenmyer.cropped.webWe have come to that time of year when, regardless of our position, we all start to evaluate our 2014 finish. Did you hit your sales goals, personal goals and financial goals? Where did you finish in comparison to last year? Did you grow and improve? Notice that I did not ask where you finished in relation to coworkers or competitors, because it does not matter. Your coworkers do not pay your bills and neither do competitors. You should never measure yourself against others; instead, always strive to be in a position by which others measure success.

Spotlight - Larry Barditch

Written by AutoSuccess on .

Larry Barditch, vice president of MSA Advertising is out guest blogger today!

What you need to know about Google's new My Business

LarryBarditch.cropped webFormerly Google "Places" for businesses, Google rolled out "My Business" in August, which allows you to manage your Google business platforms under one dashboard. The platform includes managing your Google+, Google Analytics, Google AdWords, Google Insights and YouTube accounts. The upgrade is actually quite convenient when set up correctly, but if not executed properly could hurt your authority.

Spotlight - Bob Urichuck

Written by AutoSuccess on .

Bob Urichuck is an internationally known speaker, trainer and author. His latest books, Velocity Selling: How to Attract, Engage and Empower Buyers to Buy, and Motivate Your Team in 30 Days, are new in 2014.

Can Automotive Sales Training be Continuous and Affordable?

BobUrickuck.cropped webSo, can automotive sales training be continuous and affordable? The answer to that question is "yes," considering today's technology. But first, let's look at why sales training in the automotive industry should be continuous.

To date, most sales training has been from one to three days in duration. Why?

Is it because everyone is looking for a quick fix?

Is it because management wants to say they trained you?