Our guest blogger this week is Jason Forrest. Jason is an author, sales trainer; management coach and member of the National Speakers Association's Million Dollar Speakers Group and Entrepreneur's Organization.
One Hour Follow Up: How To Beat Your Biggest Competitor
Who or what is your biggest competitor? Is it the market, the economy or maybe competing dealerships? Maybe all of the above? Sure, these factors play into your buyer's decision, but the most important answer can't be found above. Your biggest competitor is the conversation your customers have about you and your product once they leave your presence.