Our guest blogger today is Jordan Bentley. Jordan is the National Sales Manager for Callbright.
Does Your Relationship With Your Customers Need a Little Therapy?
I recently saw a commercial for a local dealership that really stuck with me. In it, a man and wife appear to be in a therapist's office and the woman seems to be complaining about the man's unreliability, smoking and gas.
Of course, the therapist is actually a dealership sales rep, and the woman is actually talking about her old car — not her grumpy-looking husband. The rep says he has a solution for their problem and the closing shot shows a now-happy couple driving off the lot in a brand new car.