Consumer Perpetual Search, Can It Solve the Inventory Shortage?
With perpetual search, the consumer can receive updated vehicle recommendations as your inventory updates.
The Path of Least Resistance — Bet on It
The consumer will reward us for removing friction from their car-buying experience.
The Inversion of the Internet is Upon Us
Advertising should empower the consumer with one click to engage a universe of options, have those options distilled and then delivered to their devices in seconds.
Podcast: Changing Digital Advertising as We Know It
Eric Brown of inSearchX discusses how to modify our mindsets to change outdated notions of digital advertising.
Trusting the Machine
Eric Brown of LotLinx on how AI and machine learning can allow dealers to add the human touch to sales.
Podcast: Artificial Intelligence and Machine Learning
Eric Brown of LotLinx speaks with us about using artificial intelligence and machine learning to connect with your dealership’s customers and to serve them more effectively.