Don Crawford - Senior Director of OEM & Major Accounts for Conversica
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Dealership Success Relies on Tech & Customer Service

Dealerships of all sizes need to consider strategic ways to grow their tech stack to better target opportunities.

Artificial Intelligence: A Big Win-Win for the Car-Buying Experience

AI, when combined with natural language processing and machine learning, can help buyers research and compare vehicles and make it faster and easier to find the one best suited to their needs.

Increasing Automotive Sales Results With Artificial Intelligence

From more conversations come more showroom visits and increased revenue. It’s not a question of if you need this technology to stay competitive; it’s simply a question of when you’ll ultimately implement it.

Oh, The Dollars you Waste! How You Squander Your Marketing Budget and How to Fix It

There’s an awful lot of time, effort and dollars that go into selling the automobiles on your lot to willing purchasers. You have to attract prospects to your dealership to have any opportunity to sell them a vehicle in the first place, so it’s safe to say that your marketing and advertising efforts are critical

Podcast: Engaging Leads

Conversica’s Don Crawford joins us to discuss how to engage leads who turn into sales for your dealership. click here to listen and for the direct download