Preparing Your Dealership for Autonomous Vehicles
Although the future of autonomous vehicles seems like it’s light years away, it will be here before we know it. Dealerships need to start preparing now. Make sure you have an efficient, time-tested process to provide the best customer experience and keep them coming back for years to come.
Dealership Marketing to the Millennial Generation
Millennials are the first generation of “digital natives” whose appreciation and knowledge of technology shapes how they shop. With unlimited product information, online reviews, pricing comparisons and more at their fingertips, marketing and retail have forever been changed.
Earn More Trust During Your Sales Process
According to a NADA survey, nearly 70 percent of automotive dealers believe they have earned a “high level” of trust with their customers. However, according to a Gallup Poll published on Auto Dealer Today, only 9 percent of car buyers said they can trust their dealership.
Podcast: Improving Customer Experience
AutoSoft’s President and CEO Bryce Veon speaks on ways dealers and leaders can improve the customer experience at their dealership.
Creating Value In The New World Order: Your Customers Are Changing. Are You?
What was your last really great retail experience? Did it involve technology? Did you feel valued as a customer? Perhaps a better question is, what was your last awful retail experience? What made it so bad? Just like you, your customers are measuring all of their retail experiences, including those at your dealership, against a
How to Engage and Win the Lucrative Millenial and iGenerations
Imagine you send and receive as many as 3,000 text messages a month, but make and receive fewer than 150 phone calls. Imagine you read reviews on blogs and other social media platforms before a purchase instead of asking the opinions of friends or family. Imagine you share virtually everything that happens in your life