Our Mission
Our mission is to deliver a high-impact avenue for companies to showcase their product
or service that can improve business nationwide.
Our Vision
AutoSuccess addresses the specific, researched needs of new car and light truck
dealerships by providing entrepreneurial, cutting-edge, solution-based editorials
to increase dealership profits and reduce expenses. This approach has sky-rocketed
AutoSuccess to the forefront of the industry, and it will allow us to gain and sustain
industry leadership, where our readers, writers and advertisers share in the success.
Target Audience
Each issue is mailed to 97 percent of new car and light truck dealerships throughout
the United States. AutoSuccess directly reaches automotive professionals that are
capable of making final decisions. Our readers are the ultimate decision-makers
for the quality equipment, supplies and services utilized in the dealership.
Unique Vehicle
A sure fire way to deliver your message to automotive professionals: AutoSuccess
is one of the few advertising vehicles that dealers actually read cover-to-cover,
because it provides sound business solutions, uplifting information and positive
resources specifically directed to them from industry leaders, successful dealers
and managers in the business. AutoSuccess is used daily during training and sales meetings.
Editorial Support
Editorial opportunities are available to support your advertising message by educating
and informing dealer principals about products and services that can positively impact
business performance. Our 20 percent problem, 80 percent solution method to the issues
dealerships face is proven to keep our readers attention and create positive affiliations
throughout the magazine.
8 out of 10 readers prefer our solution-based editorials to industry statistics.
Our Experience
After nearly two decades of successful direct marketing to car dealers, the founders of
AutoSuccess constantly recognized the need for dealers to establish ways of becoming
more successful and, ultimately, to increase their bottom line. The AutoSuccess team
continues to incorporate the input of hundreds of dealers nationwide to develop the most
innovative marketing tool in the industry today.
Circulation
AutoSuccess Magazine is released to Owners/General Managers at
over 22,500 new car and light truck dealerships from coast to coast. Pass-along
readership is apparent in every department of the dealership from the sales and
finance, to service, parts, and detail.
Affiliations
AutoSuccess has been a member of the American Society of Business Publication
Editors (ASBPE) since 2001 and is listed in SRDS's Business Publication Advertising
Source and Bacon's Media Directories. AutoSuccess's parent company, Systems Marketing
Inc., is a Dun and Bradstreet listed company.